Andrea Morris worked in the music industry in the US, UK and
Canada. Her career started as a radio personality in Jacksonville,
North Carolina. She quickly moved from the midnight shift to mid-days
and the job of music director. It was the first of several music
director positions she held.
Andrea left the music industry for five years when she moved
to Los Angeles to work in market research. Her move to England
brought her back into the world of music. She lived in Manchester
during the heyday of the Hacienda and the Manchester music scene.
During that time, Andrea hosted a late night radio show on Picadilly
Key 103. Stints at a few other stations followed, and then it
was time to return to her home country, the US.
She moved to her home town, Cleveland, Ohio, and took a position
as the afternoon drive announcer and music director on WNWV. Needless
to say, reestablished valuable industry contacts, which eventually
led to her being offered the job as regional radio promotions
manager for IRS Records. She also worked for Discovery and Sire
Records before moving to Canada.
Her first gig in Toronto was not at a label, but at MIX 99.9
as a fill-in announcer. She left there for the Ontario promo job
at SONG Corp, and then became the national director of promotions
for the company. She also held that position at Linus Records.
In 2004, Andrea decided to put her knowledge and contacts to
work for herself and launched AM to FM Promotions, a full service,
independent radio promotions company. While the primary focus
of the company is radio promotion, clients have also been provided
with international label contacts and tour promotion.
Andrea's years as a music director makes her a natural promo
person, as she has a keen understanding of what life is like on
"the other side." She knows how to get the job done,
and has a track record to prove it.
Radio personality/music director in US - Cleveland and North
Carolina
Radio personality on Piccadilly KEY 103 in Manchester, England
Radiio personality on MIX 99.9, Toronto, Canada
Mid-West Regional radio promotions person for IRS Records, Discovery
Records and Sire Records in the US. Territory encompassed 7 states
- Michigan, Ohio, Indiana, West Virginia, Northern Kentucky, Western
Pennsylvania and Western New York
National Promotions Director for Song Corp. (charted singles
from Molly Johnson, The Baha Men, Kim Mitchell and Clarknova)
Head of Radio Promotions for Linus Entertainment (top 30 Rock
single with Not By Choice)
Independent Radio Promotions:
achieved Top 20 status on CHR charts with NASRI - "Go"
achieved TOP 20 status on CHR charts with FESSIONAL - "Summer
Vibes"